Faculty Profile

Guodong (Gordon) Gao (see video)
Assistant Professor
Decision and Information Technologies
Robert H. Smith School of Business
4325 Van Munching Hall
University of Maryland
College Park, MD 20742-1815
301-405-2218 TEL
ggao@rhsmith.umd.edu
Personal Webpage

Guodong (Gordon) Gao is an assistant professor in the Decision and
Information Technologies Department at the R H Smith School of Business at
University of Maryland. His research interests include Business Value of
Information Technology (with a focus on product variety), IT-enabled
organizational changes, online reviews, and industrial organization.

He has papers accepted by ICIS (2003, 2004), Workshop on Information Systems
and Economics (2004), Informs (2004), and HICSS (2006). His research has won
several grants and the 1st Runner-up for Best Paper Award in ICIS 2004.

He received his B.S. in Electrical Engineering and B.A. in Economics from Tsinghua University in 1998, his M.B.A. from the Tsinghua-MIT Sloan Joint Program in 2000, and PhD degree in Operations and Information Management from the Wharton School of University of Pennsylvania in 2005.